This year Google has witnessed a paradigm shift in the company in terms of its internal structuring. First they began by changing their name and now they’ve changed something very significant and that is their logo. Google introduced a new sans-serif and slightly toned-down four-colour logo on Tuesday in the biggest redesign since 1999.
This logo has been unveiled just after Indian born Sundar Pichai, took over the reins of the company. The new logo, however, has a lot of facts hidden within it. Here are 10 interesting facts about the new Google logo:
- Google’s new logo happens to be its seventh logo from Google and the sixth since its search engine opened to the public in 1998
- This happens to be the first time that Google has announced a new logo with the doodleanimation on the Google pages across the globe.
- The new Google logo incorporates “the mathematical purity of geometric forms with the childlike simplicity ofschoolbook letter printing.”
- The new Google logo still retains therotated ‘e’ which it has retained from the previous Google logo, just to let everyone know that Google will “always be a bit unconventional.”
- Furthermore, Google has created a new san-serif typeface calledProduct Sans. The new font will hereby be utilized to name Google products and maintain a proper level of differentiation among the Google logotype and the product name.
- So far, mobile phone users on lower bandwidth we viewing a different Google logo. With this change, the logos displayed onlow and high bandwidth connections will be uniform.
- The new logo is colourful and light weighted which weighs only 305 bytes. The old Google logo imageweighed 14,000 bytes.
- Google “pushed the vibrancy of the red, green, and yellow to maintain saturation and pop” in its new logo.
- This redesigned Google logo happens to be the biggest since 1998. The earlier logo changes were not so strikingly different from its predecessor.
- The compact version of the Google logo, used to identify most of its apps, bids farewell to the little blue “g” icon and replaces it with a uppercase “G” coloured in blue, red, yellow and green to match the full logo.
